SAM AI for Odoo

Your Odoo, With An AI Team Built In

AI that works inside Odoo: on your records, under your users' access rights, with a person approving every step that matters.

AI Savings · and counting

A$380K a year

in management, office, sales, engineering and IT roles Sam now covers, in businesses that run on Odoo 18 Community.

Not a chatbot in a side panel. Sam reads the screen you're on, works the open tasks in every department and drafts the next step, right inside Odoo.

80 seconds: Meet Sam, your AI business partner

See what AI could save your Odoo team

Free · 15 second quiz · See The Savings

Built for people who know Odoo

You already picked the right platform. Now give it a team.

Business owners & end users

Sam knows where you are.

Open a quote, an invoice or a service job and Sam has already read it. Ask in plain English, get a draft back, approve it with one click.

Developers

Real modules, not a black box.

Plain Odoo 18 modules: models, views, access groups and record rules. Each database has its own MCP connection, so Claude can work in it from the browser, VS Code or the command line.

Partners & integrators

An AI layer for your clients.

Built on Community, so it fits clients who want Odoo's power without the per-user bill. Each client's own changes go in their own customisation module.

Inside Odoo, not bolted on

Sam plays by Odoo's rules: your users, your access rights, your data.

Same permissions

Sam acts as the person who signed in. If their access rights say no, Sam can't do it either.

Drafts, then a person

Quotes, emails, bills and payments are prepared as drafts. A person approves, sends or posts.

Memory in Projects

Every decision and handover is written to Odoo Projects, so the next session, human or AI, starts where the last one stopped.

Sam Works Across Every Odoo App.

CRM: turns emails into opportunities

Sales: prices quotes in minutes

Accounting: drafts bills and matches the bank

Invoicing: chases overdue payments

Field Service: plans the calendar

Discuss & Mail: sorts the inbox

Project: keeps every decision

Website & eLearning: drafts pages and lessons

Connects Claude through MCP

Respects record rules

Draws workflows on a canvas

Reads the record on screen

Skills by department

Works from VS Code

Choose your AI model

No training on your data

Experience You Can Trust

Odoo 18 Community

100+

SAM AI modules, running live businesses every day.

Real businesses

40 yrs

running and building businesses. I knew the work long before I knew AI.

Proven, not theory

60M+

words of AI conversation and code behind this work, and counting daily.

Human Quality Control

By design

Nothing goes out without a person's approval: no message, quote or payment.

Anthony here.

Anthony Gardiner Creator of SAM AI

I'm an Odoo user, not a developer. I ran my businesses on it, then built AI into it, with AI.

I started in lean manufacturing, became a partner in a national manufacturer of about 110 people, and founded Total Lifting. For the last 13 years I've built my business on one common system, Odoo, and it has kept growing with me. That's the beauty of ownership. What it didn't give me was the people to keep up with it.

So I directed AI to build the team inside Odoo: the modules, the skills, the workflows. Every line was written by AI, reviewed and tested before it went live. My own businesses run on it today.

Lean 13 years, one system Total Lifting SAM AI

Odoo has AI now. So why Sam?

Sam works across your entire business, not just your Odoo.

AI features in Odoo Enterprise

Helpful AI inside Odoo's own apps.

Built into the paid edition, working on the screens and records inside your Odoo management system.

Sam, the SAM AI business partner

Your assistant. Your marketer. Your team.

Sam brings her own business-focused skills, organised by department, and works wherever the work is: in Odoo, in your inbox, on your social channels, on YouTube and on your desktop. And she runs on Community, the free edition.

Assistant Marketer Office manager Sales support 400+ business skills

Meet Sam

The team you can't afford to hire, living in your Odoo.

Sam is the AI assistant inside every screen. Open a record and she says where you are and what she can see. She brings in the right specialist skill for the job, drafts the work and leaves it waiting for a person to approve.

Simplify Automate Manage

See what AI could save your Odoo team

Free · 15 second quiz · See The Savings

Proven on a real Odoo business first.

A Total Lifting team member installing a goods lift on site

Total Lifting Runs on Odoo 18 Community + SAM AI

Total Lifting builds goods lifts and workstation cranes to Australian Standards. CRM, quotes, accounts, field service and the inbox all run in one Odoo database, with Sam working alongside the team.

Preliminary Engineering Calculations Performed Technical Quotations in Minutes, Not Days Email Management: AR, AP and Sales Enquiries Processed Field Service Technician Management

Under the hood

For the developers in the room.

Everything is standard Odoo you can read, test and upgrade. No outside app holding your data, no hidden service doing the thinking for you.

01Odoo 18 Community modules. Models, views, security groups and record rules, installed and upgraded like any other addon.

02An MCP connection for every database. Sign in with OAuth from Claude, Claude Code or VS Code and the AI works as that user.

03A least-privilege AI user. No passwords, no deletes, no posting, no settings changes. People close the work.

04Bring your own model or key. Every call tells the provider not to train on your data.

05Skills stored on the database. Each business's playbooks are searchable records, organised by department, served over its own connection.

SAM AI Business Skills Optimized

Over 400 business skills, organised by department, so Sam brings the right specialist to every Odoo app.

SAM AI skills by department: Marketing 234, Sales 47, Service and Support 25, Operations 45, Human and AI Resources 30, Accounts and Finance 33, with Compliance, Diagrams and Automations and Software Development growing

One screen, the whole business

Your Odoo Apps, Arranged By Department

The menu follows your org chart, not the app list. Each department card shows what's open, overdue or stuck, and Sam works the open tasks in every one.

SAM AI department board: every business unit as a card showing open, overdue and stuck work, with set-up progress

Built To Make AI & Human Workloads Easier

Sam draws every workflow as a map. Each step is marked Automated, Person or Gap, so you can see exactly how much runs itself and where a human signs off.

Automated Person Gap 84% automated: our daily social episode

SAM AI workflow canvas for the Daily Social Episode: 84% automated, 21 automated steps, 2 person steps, 2 gaps

Built on Odoo Community

The free edition, with the AI built in.

You know what Odoo can do. Sales, accounts, projects, stock and service in one database. We started with Community, the free edition, and built the AI team into it: Sam, the skills, the workflows and the department boards.

Nearly 15 million users can't be wrong.

14.75M

users worldwide (Odoo, 2026)

18

the Odoo version SAM AI is built on

Your server or ours

self-hosted, or set up for you

Free to start

Odoo Community costs nothing

Every Odoo App, Every Process, Empowered By AI

Here's what happens next.

Take the 15-second quiz and you'll see what AI could save your team, in hours and dollars. You'll get free access to our 4-part SAM AI Automations Training, and you can book a call with me straight away.

Free · 15 second quiz · See The Savings

See what AI could save your Odoo team

SAM AI for Odoo · Created by Anthony Gardiner

www.sme.ec Melbourne, Australia

Odoo is a trademark of Odoo S.A. SAM AI is an independent product and is not affiliated with or endorsed by Odoo S.A.